‘There’s More To The Story’: Launch Of ‘I Am Horse Racing’ Media Campaign

The following letter was released on Sunday afternoon, following the launch of social media accounts on Twitter, Facebook, Instagram, and YouTube:

Welcome to the “I am Horse Racing” Initiative. It was created with a simple goal in mind. A group of like-minded individuals all from within the industry coming together to share the stories of those who dedicate their lives to racing.

From grooms and hotwalkers, to trainers, owners and breeders, jockeys, exercise riders, veterinarians, and everything in between, we are all here for the horse. These are the stories of racing, and these are the people you might not know.

We are a community of deeply devoted individuals, and with each comes a unique tale involving the love of a horse, a passion for a sport, and a lifestyle more than a job.

There’s more to the story being told, and there’s more to us. So with that, let us introduce you to a few of our friends…

I am Horse Racing

“I am Horse Racing” was started by those in the industry, for the industry. Credentials of those involved include multi-faceted professionals from within horse racing that have come together for the betterment of the industry at large.

The post ‘There’s More To The Story’: Launch Of ‘I Am Horse Racing’ Media Campaign appeared first on Horse Racing News | Paulick Report.

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